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最新的 Adwords adwords-display 免費考試真題:

1. Yolanda is designing an image ad for the Google Content Network. She wants the ad to look crisp and professional and a consultant has recommended that she use transparent PNG format images.
Why is this a good idea for image advertisers in the Google Content Network?

A) Transparent background images appear to float on the ad's background.
B) Transparent background images allow the ad's background to be more pleasing to view.
C) Transparent background images allow the ad's background to fade through the image.
D) Transparent background images load faster in browsers.

2. Martha has created a video that she would like to enter into YouTube as a promoted video. She has completed the Google AdWords requirements but she would like her video to just be shown on YouTube. Can Martha remove the video from the Google Content Network?

A) Promoted videos must be in the Google Content Network as that is the medium for the video to be promoted on YouTube.
B) Promoted videos cannot be removed from the Google Content Network and still appear on YouTube.
C) Promoted videos are not part of the Google Content Network, they are only part of YouTube so this is not a problem for Martha.
D) Promoted videos can be removed from the Google Content Network by opting out of the network in Google AdWords.

3. Terry wants to create a YouTube ad for her company, but she wants to use location-based
targeting the ad based on location. In YouTube, what term is assigned to such targeting?

A) Geo-caching
B) Geo-targeting
C) Demographics
D) Nation targeting

4. According to Google, there are three primary benefits of YouTube for users and marketers. Which one of the following is NOT one the primary benefits for users of YouTube as stated by Google?

A) Online presence to sell items in an auction-style format using Google Checkout
B) Opportunity to participate on multiple platforms, allowing portability of content
C) Ability to engage with a massive community that is already interacting with the content
D) Access to the largest inventory of professional and user-generated videos in the world

5. Which Display Ad Builder template is suitable for advertisers who want to specialize in rich media templates?

A) Vertical template
B) Popular template
C) Seasonal template
D) Format-specific template

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